As you know, weโre a fairly young business (9 months in!) and weโve had an incredible response to our mission of helping couples incorporate kink into their intimate life. The feedback weโre getting is very positive so far, and weโve been working hard to try to reach people with our message.
But we ran into a problem. While weโve always known going into this project that we would be navigating the murky waters of how our culture views sex and kink, weโve now hit a bit of a wall with our ability to advertise.
Though as a culture weโve made great strides toward an acceptance of broader types of sexual expression, itโs also unfortunately true that, well, business is gonna business. And though Meta (i.e. Facebook and Instagram) will accept certain messaging around sexual wellness (unless it'sย womenโs sexual wellness, but that's another story), they donโt feel that sexual pleasure is an important part of sexual wellness.ย I, obviously, beg to differ.ย
Iโll spare you the tedious details, but what it comes down to is that Meta are blocking our very PG ads. And we think itโs because of our name. So we are, as they say,ย pivoting.ย
Good Eroticย is nowย Good Ember.ย
Same product. Same people. Same mission to bring the joys of kink to the masses.